The University of Batangas Lipa City proudly celebrates the recent achievement of Dr. Irene R. De Villa, CMP, Dean of the College of Management and Tourism, as she receives the prestigious Certified Marketing Professional (CMP) designation. This certification was awarded by the Sales and Marketing Institute International (SMII), Australia, in January 2025.
Dr. De Villa’s new certification reinforces her expertise in strategic marketing, consumer engagement, and business development, further solidifying the College of Management and Tourism’s commitment to excellence. With this milestone, she continues to set a high standard for marketing education, leadership, and industry collaboration, ensuring that students receive top-tier training aligned with global practices.
The University of Batangas Lipa City takes immense pride in Dr. De Villa’s accomplishment and remains dedicated to academic excellence, professional growth, and industry-driven education. Congratulations, Dr. Irene De Villa!